(Editor’s note: A different version of this article on digital activism was originally published on TessDrive.com. Reposted with permission.)
Were you able to watch the historic One World: Together at Home global broadcasting and digital event on April 18? Lady Gaga curated this virtual concert in collaboration with Global Citizen, a global movement that encourages digital activism in the fight against poverty, and the World Health Organization.
This broadcast and online special featured A-listers such as Taylor Swift, Billie Eilish, Paul McCartney, The Rolling Stones, and Elton John. The goal was to encourage people to stay home, show support for health care workers as they fight the COVID-19 pandemic, and raise awareness for the COVID-19 Solidarity Response Fund for WHO.
Global movement vs poverty
Global Citizen has announced that One World: Together at Home has already raised a total of US$127.9 million in commitments. This will provide US$55.1 million to the COVID-19 Solidarity Response Fund and US$72.8 million to local and regional responders.
Our participation with Global Citizen’s projects, however, doesn’t have to end with this virtual concert. If you are looking for a good platform for digital activism, Global Citizen is definitely worth exploring.
I signed up to become a Global Citizen while watching the virtual concert. Global Citizen’s mission is to build a movement of 100 million action-taking Global Citizens to help achieve its vision of ending extreme poverty by 2030.
Global Citizen offers a one-stop site that not only educates you about the systemic reasons for poverty, but also makes it easy for you to take action on those issues. Moreover, Global Citizen encourages digital activism because it rewards you for the actions you take on the site. You earn points from these actions, which you can then redeem for Global Citizen Rewards.
For instance, I earned one point just by signing up as a Global Citizen. Then, when I was asked to “Tell the World: Who Are You Staying Home For?” and share my answer on my social networks, I earned five points.
Educating online users
What’s great is that the site also makes learning about important issues more engaging. For instance, one of the actions you can take is to learn “When Will a Vaccine for COVID-19 Be Available?” by taking a quiz. Not only is this a more interactive way of learning, but also you earn points.
As you can see, the system gamifies digital activism, while providing a clear structure for actions. This makes it easy for you to participate in different ongoing campaigns around the world by Global Citizen’s partner non-governmental organizations.
So what are some examples of the Global Citizen Rewards? One of the featured rewards is the chance to win a MasterClass All-Access Pass by joining the latest draw for 10 points. Valid for one year, this All-Access Pass gives you access to classes from Anna Wintour, Gordan Ramsay, Serena Williams, and more.
Supporting your advocacy
More importantly, you can tailor the site to your specific advocacies by setting your preferences. You can choose the issues you are most interested in so that the site will display the actions for these campaigns first. The issues you can choose from are Girls & Women, Health, Education, Finance & Innovation, Food & Hunger, Water & Sanitation, Environment, and Citizenship.
Global Citizen also has a mobile app that you can download from the App Store or Google Play.
So, want to become a Global Citizen and do your share in ending extreme poverty? Sign up using my link. Disclaimer: I’ll earn a point for everyone who registers using my link, so thank you in advance.
Together, we can change the world!