Good news, Kpop fans! KCON, the world’s largest Korean culture festival, will go online for the first time. Moreover, Kpop fans in Southeast Asia and Taiwan will be able to watch the KCON:TACT 2020 Summer concert for free on Shopee Live.
Shopee Live will stream KCON:TACT 2020 Summer for free from June 20-26. Shopee users and Kpop fans can look forward to seven consecutive days of non-stop entertainment. This includes live concerts by some of the biggest Kpop stars in the world. Over 30 acts will perform, including MONSTA X, MAMAMOO, Iz*One, Ateez, GFriend, (G)I-DLE, ITZY, and Stray Kids.
“Shopee is proud to be the exclusive partner of CJ ENM to stream KCON:TACT 2020 Summer to fans in Southeast Asia and Taiwan for the first time, as part of Shopee Live Kpop Fest. This partnership builds on our efforts to connect people through entertainment and shared experiences, and comes after a series of successful collaborations with Kpop stars. Shopee Live Kpop Fest and KCON:TACT 2020 Summer reflect our commitment to meet evolving needs, as people around the world stay home and turn to online entertainment. We look forward to more exciting collaborations with CJ ENM in the future,” Shopee Head of Regional Marketing Agatha Soh said in a press statement.
Partnering with CJ ENM
Ecommerce giant Shopee has partnered with Asia’s leading entertainment and lifestyle company CJ ENM to bring KCON online. KCON is a highly anticipated annual event for Kpop fans across the globe. It is now on its ninth year of bringing the ultimate Korean culture fan experience worldwide.
“KCON is the largest festival of Korean culture in the world. Bringing the festival online, we have lined up an amazing experience for KCON:TACT 2020 Summer including interactive events with state-of-the-art technology, a star-studded concert lineup, and more. We are excited to go above and beyond what fans have experienced so far, and we are excited to partner with Shopee for fans in Southeast Asia and Taiwan to join the festival,” CJ ENM General Manager of Global Festival Don Kim said in a press statement.
KCON:TACT 2020 Summer will be the highlight of Shopee Live Kpop Fest, which kicked off on June 10. Shopee Live Kpop Fest was launched in collaboration with CJ ENM. It aims to meet the growing demand for online entertainment amid social distancing measures in the region.
Shopee Live Kpop Fest will include daily Kpop-themed challenges. Fans can show off their knowledge, recreate iconic Kpop looks, and more. Prizes include vouchers and signed merchandise from their favorite idols.
Fans can visit this page for updates on Shopee Live Kpop Fest and KCON:TACT 2020 Summer.
Download the free Shopee app via the App Store or Google Play to watch KCON:TACT 2020 Summer for free.
Shopee is part of Sea Limited, a leading global consumer internet company. In addition to Shopee, Sea’s other core businesses include its digital entertainment arm, Garena, and digital financial services arm, SeaMoney.