BPI AMTC taps Spotify for financial education
In the digital age, your investment journey could start on Spotify. This is why BPI Asset Management and Trust Corporation (AMTC) is launching its revamped podcast channel “Wealth Radio” on the streaming service.
“Podcasts have proven to be effective in engaging and reaching a wider audience through relevant and entertaining content. With ‘Wealth Radio’, we do not only share stories and insights to inform, but also provide our listeners with opportunities to reflect on their personal development when it comes to attaining financial freedom,” said BPI AMTC President Sheila Marie U. Tan in a press statement.
Reaching a wider audience
A wholly-owned subsidiary of the Bank of the Philippine Islands, BPI AMTC is the largest standalone trust corporation in the Philippines, with over Php850 billion in assets under management.
As a free and accessible digital tool for financial education, “Wealth Radio” offers a convenient source of comprehensive information where everyone can find quality bite-sized content that will help them navigate the intricacies of managing and growing their wealth.
“Our presence on Spotify enables anyone to freely access high-quality, practical financial tips to help them have a safe and secure investment journey. We specifically chose this platform because audio listening overall is very popular among Filipinos. A YouGov survey found that 85% of Filipino adults listen to music or podcasts on a daily basis,” Tan said.
“Wealth Radio” will feature a curated lineup of topics. “The Morning View” offers a daily dose of financial news giving you fast facts on the go. “Wealth Watchers” is a monthly market recap to synergize and strategize your growth goals.
Meanwhile, “Investment Jargon Buster” simplifies complex investment concepts for you. Finally, “Investment Insights” offers exclusive interviews with expert speakers and industry champions, allowing listeners to learn secret tricks of the trade in finances.
You may follow “Wealth Radio” on Spotify and catch fresh episodes of “The Morning View” daily beginning Feb. 1, or browse through its podcast library and tap “play” to start listening.
Are you ready to begin your investment journey?