While the BLACKPINK main dancer has been breaking records with her solo debut album “LALISA” — including having the highest ever first-week sales by a female artist on South Korea’s Hanteo Chart by selling more than 730,000 copies — her agency YG Entertainment has not released a schedule of more promotional activities in South Korea, whether performances on more Korean music shows or guest appearances on variety shows.
Lisa will attend her first music show today, Sept. 19, when she performs her title track “Lalisa” on “SBS Inkigayo”. She has actually already gotten her first music show win as a solo artist when she took first place for “Lalisa” on “Music Bank” on Sept. 17 — despite not attending. With this win, Lisa has made history as the first non-Korean soloist to win on a Korean music show.
Lack of promotional activities
Her fanbase in the Philippines, TEAM LISA PH, spearheaded the drive that made MORE PROMOTIONS FOR LISA trend at No. 1 in the Philippines.
Even prior to making MORE PROMOTIONS FOR LISA trend on Twitter, Lilies have been criticizing YG Entertainment for what they see as a glaring lack of promotional activities for Lisa.
Previously, LISABar, the first fan club of Lisa in China, spoke up on Sept. 15 and asked for more promotional activities in South Korea.
While Lisa made the TV debut performance for “Lalisa” on “The Tonight Show Starring Jimmy Fallon” on Sept. 11, fans were puzzled why she was not scheduled on any Korean music show during the first week of her debut.
Her record-breaking sales on the Hanteo Chart saw Lisa dethroning her own group, BLACKPINK, which sold 689,066 copies of “THE ALBUM” in the first week. Lisa is only the sixth artist to surpass 700,000 copies in first-week sales on the Hanteo Chart, and only the second soloist after Baekhyun.
Hanteo Chart will issue a Gold Certificate to Lisa for selling more than 500,000 copies in Initial Chodong (first week) sales — the first female solo artist to achieve this feat.
“According to the Initial Chodong sales data provided by Hanteo Chart, the album recorded the album sales amount of 330,129 copies on the first day, and continued to record 5,722 copies on the 11th, 2,761 copies on the 12th, 88,356 copies on the 13th, 33,781 copies on the 14th, 26,829 copies on the 15th, and 248,643 copies on the 16th, the last day of Initial Chodong period, and thus wrapping up the period with the Initial Chodong sales amount of 736,221 copies. To this, Hanteo Chart announced that they will ‘issue a Gold Certificate that indicates Initial Chodong sales amount of more than 500,000 copies.’
“With the latest release, LISA proudly achieved 1st place in Initial Chodong rankings of all female artists in history and became the first female solo artist to achieve the record of Initial Chodong half-million seller.”
Meanwhile, the music video of “Lalisa” generated 73.6 million views in the first 24 hours when it debuted on Sept. 10, breaking Taylor Swift’s previous record for a solo artist, which was 65 million views for “ME! (feat. Brandon Urie of Panic! At The Disco)”. Not only that, but also Lisa has scored the sixth biggest YouTube music debut of all time, overtaking BTS’ “Permission to Dance”, which racked up 72.3 million views in 24 hours.